9/19/2023 0 Comments When did mellow yellow come out![]() We thought it only right to honor some of the masters for the premier of our finest art yet. These custom mixtures of our signature distillates designed for the user experience, give us pride and satisfaction comparable to beholding da Vinci’s Mona Lisa or Van Gogh’s Starry Night. For our team of chemists and pharmacists at Mellow Fellow, we know that these premium blends are just that. Very rarely do creators complete something so expertly crafted that it deserves to be called a masterpiece. We can’t say we love the inner contents but sometimes our excitement isn’t just based on taste.Very rarely do creators complete something so expertly crafted that it deserves to be called a masterpiece. The move puts them squarely into the energy drink line up (although no new energy added). ![]() The new brand graphics are a huge departure from their history. The juice hasn’t changed BUT this post was never about that. Finally it settled in with a few iterations for the skate and X-games crews of the 90’s and early oughts. ![]() Initially targeting the post 70’s hippies and then into 80’s surfers. ![]() ![]() Over the years Mellow Yellow, Coca Cola’s answer to the popularity of Mountain Dew, has gone through it’s iterations of can designs. But, the nostalgic ring of a Mellow Yellow jingle can still get conjured up pretty fast, especially when you see a move like this. Since those pre-teen days, we’ve cut the soda imbibing down to the random Mexican coke paired with an animal style In and Out burger. aka – We burnt more glycogen than a space shuttle launch. For us that was when we were 14 year old BMX rats who spent most of our free time riding fast and jumping off curved stationary objects. It might be one of the worst offensive product types created by us humans. ![]()
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